Not more than a year ago, many online experts referred to social media’s place in the online world as a bunch of cocktail parties across a cities throughout the world. I still like this analogy. At social media parties there are always people who know each other. There are friends of friends connecting together. And while the …
Social Media
New Facebook Pages and Beyond: What Really Matters
Facebook’s new pages and other changes have made quite a stir lately across the blogosphere. I don’t have enough time to explain to you why Facebook’s recent changes should be of no surprise or even why everyone is sensationalizing them as if they are ground-breaking. Here’s what I think matters, now let’s get on with business. …
Online Community Building: Making the Decision to Build a Super Niche Social Networking Site
Monday we covered taking social networking participation to a whole new, profitable level. Yesterday, I opened your eyes (I hope) to the huge difference between influence and impact and how the latter is only found in going past participation to the level of building and leading a community. Today, given the possibilities shown I’m diving into the process of …